Business Connect

A pioneering company in the commercial matchmaking sector, with established experience in bridging the Italian and Omani markets. Founded in 2013 in Oman under a different brand, it has from the beginning laid the groundwork for fruitful collaboration between businesses from both countries, facilitating partnership operations, distribution, and mergers & acquisitions.

About Us

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About Us

Founded in 2013 in Oman under a different brand, it has since the beginning laid the foundation for a fruitful collaboration between companies from both countries, facilitating partnership operations, distribution, and mergers & acquisitions.

Despite the challenges faced by the Omani market in recent years, including the slowdowns caused by the COVID-19 pandemic, the oil crisis, and the change in the country's leadership, today we are witnessing an economic revival stimulated by the new Sultan. Thanks to the increase in oil prices, the country is experiencing a resurgence through the implementation of mega urban and industrial projects.

In this context of revival, the company re-enters the market with the new project “Business Connect Oman” with an all-Italian team, thanks to the Sultanate's new foreign investment law which no longer requires an Omani partner. Today, Business Connect is in a privileged position to assist Italian companies that wish to explore and develop opportunities in this market rich with potential. Our deep knowledge of both the Omani and Italian markets, developed over more than a decade of activity with consulting and direct investments in various sectors, allows us to offer unparalleled support to companies aiming to expand, innovate, and thrive through international cooperation.

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Scopri i nostri Servizi

La nostra gamma di servizi è progettata per coprire ogni aspetto del processo di espansione internazionale, garantendo alle aziende di navigare nel mercato omanita con fiducia e strategia.

Global Inclusivity

Strong Branding

Boost & Promote

Portfolio Display

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Mission, Vision, Now And Tomorrow

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Our Mission

Our mission has always been to open new avenues for trade and development, bringing over 200 Italian entrepreneurs to Oman from various sectors. These pioneers have explored the Omani market not only to expand their activities beyond Italian borders but also to implement international development plans. These include the relocation of production facilities, the creation of additional manufacturing structures to penetrate the Asian market, and leveraging free trade agreements with the United States and India.

Our Vision

Nonostante le sfide incontrate dal mercato dell'Oman negli ultimi anni, inclusi i rallentamenti causati dalla pandemia di COVID-19, dalla crisi del petrolio e dal cambio di leadership del paese, oggi assistiamo a una rinascita economica stimolata dal nuovo Sultano. Grazie all'aumento del prezzo del petrolio, il paese sta vivendo un rilancio attraverso l'implementazione di mega progetti sia urbanistici che industriali.

Now

In questo contesto di rinascita, il team di EasyBusiness si presenta sul mercato con il nuovo progetto “Business Connect Oman” con un team tutto Italiano grazie all nuova legge sul foreign investment del Sultanato che non prevede piu l’obbligo del socio Omanita. Business Connect oggi si trova in una posizione privilegiata per assistere le imprese italiane che desiderano esplorare e sviluppare opportunità in questo mercato ricco di potenzialità. La nostra profonda conoscenza dei mercati omanita e italiano, maturata in oltre un decennio di attività, ci consente di offrire un supporto senza pari alle aziende che puntano a espandersi, innovarsi e prosperare attraverso la cooperazione internazionale.

Here is an overview of the key services we offer

Organization of B2B Meetings

We facilitate targeted meetings between Italian and Omani businesses, creating opportunities to explore synergies, initiate collaborations, and close deals. These meetings are curated based on a careful analysis of the needs and objectives of each participant, ensuring that each encounter is productive and results-oriented.

Market Research and Feasibility Studies

We offer detailed and personalized analysis of the Omani market, enabling companies to understand market dynamics, consumer trends, and competitive analysis. The feasibility studies we conduct provide in-depth evaluations of the potential success of proposed initiatives, considering all economic, legal, and logistical aspects.

Participation in Trade Fairs

We support companies in selecting and participating in the most relevant trade fairs in Oman, offering services ranging from booth setup to event promotion. Presence at these fairs represents an unparalleled opportunity to increase visibility, strengthen the brand, and establish direct contacts with potential partners and clients.

Country Presentation

We organize events dedicated to presenting business opportunities available in Oman, providing valuable insights into the economic landscape, government policies, and market trends. These sessions are designed to prepare businesses to enter the market with a solid understanding of the local context.

Partner and Investor Search

Thanks to our extensive network of contacts and deep market knowledge, we assist companies in finding business partners and investors in Oman. This service is essential for companies seeking to establish or expand their presence in the country with the support of reliable local partners.

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WhyOman

Oman is situated at one of the world's most crucial maritime crossroads, facilitating access to key markets in Asia, Africa, and Europe. For instance, the Port of Duqm has been developed as a world-class industrial and logistics hub.

Strategic Location

Oman is governed by a monarchy that has ensured political and social stability. The Sultanate is known for its balanced foreign policy and its role as a mediator in regional conflicts.

Stable Political Environment

Oman offers incentives such as free zones and special economic zones, where entrepreneurs can benefit from complete tax exemptions, no taxation on personal income, and full repatriation of capital and profits.

Investors Incentives

Oman aims to diversify its economy through sectors such as tourism, which benefits from a rich cultural heritage and diverse natural landscapes, and the mining sector, with resources not yet fully exploited.

Growing Economy

"The government has invested in a wide range of infrastructure, including projects to expand Muscat International Airport and improve road networks and communications."

Infrastrutture Moderne

With a focus on training and education, Oman has improved the quality of its workforce. Higher education and vocational training are priorities, with institutions offering courses in engineering, medicine, and IT.

Skilled Labor Market

Oman is known for its hospitality, making it easier for foreign investors and their families to settle in and integrate into Omani society.

Welcoming Culture

Our Partnership

TRADE AGREEMENTS

•⁠ ⁠Gulf Cooperation Council – Customs Union
•⁠ ⁠GCC – Singapore FTA Free Trade Agreement & Economic Integration Agreement (grants Omani products to enter Singapore without customs duties.)
•⁠ ⁠Greater Arab Free Trade Area
•⁠ ⁠United States – Oman FTA Free Trade Agreement & Economic Integration Agreement (exemption from customs duties on Omani products exported to the United States.)
•⁠ ⁠GCC – European Free Trade Association FTA (Iceland, Liechtenstein, Norway, Switzerland) (Exemption of industrial goods, fish and other marine products exported from GCC countries to EFTA countries from customs duties)

FAQ

We reply to your most frequently asked questions

"Why Internationalize?"

"Is Oman a Safe Country?"

"Oman, under the leadership of its monarchy, has demonstrated remarkable political and social stability, a distinctive characteristic in a region often marked by instability and conflicts. Oman's political stability is supported by several key factors:"

**Monarchic Governance:** Oman is an absolute monarchy where the Sultan holds supreme control over all aspects of governance. Succession to the throne generally follows family lines, ensuring relatively smooth power transitions. The former Sultan Qaboos bin Said, who reigned from 1970 to 2020, was particularly admired for transforming Oman from an underdeveloped country to a modern one. His death saw the succession of Haitham bin Tariq al-Said, who continues to promote policies of modernization and international openness.

**Balanced Foreign Policy:** Oman is known for its neutral foreign policy and its role as a mediator. The country has maintained balanced diplomatic relations with its neighbors and has often acted as an intermediary in delicate negotiations. For example, Oman has played a key role in facilitating talks between the United States and Iran, including negotiating hostage releases and facilitating discussions that led to the 2015 Iranian nuclear deal.

**Internal Reforms:** Despite being a monarchy, Oman has undertaken various reforms to improve governance and increase public participation. For example, the Omani Council (the parliament), composed of the Upper House (Majlis al-Dawla) appointed by the Sultan and the Lower House (Majlis al-Shura) elected by the people, has advisory powers but increasing roles in scrutinizing government policies.

**Social Stability:** Oman has significantly invested in social programs, education, and healthcare to improve the quality of life for its citizens. This has contributed to maintaining a high level of social cohesion and minimized internal tensions.

**Religious and Cultural Tolerance:** Unlike many of its neighbors, Oman is known for its religious tolerance. The majority of the population follows Ibadi Islam, a branch of Islam less widespread than Sunni or Shia, and the government actively promotes harmony among different religious communities.

These aspects have contributed to creating a relatively stable political environment in Oman, making the country attractive for foreign investments and international relations, and establishing it as a respected regional actor for its ability to mediate in complex and sensitive issues.

"Why should I consider relocating my business to Oman?"

What are the main tax benefits for businesses in Oman?

What sectors are growing in Oman?

How is the process to start a business in Oman?

Starting a business in Oman is a relatively straightforward process. The country has improved its regulatory environment to facilitate business registration. You can register a new company through the Invest Easy portal, which provides a clear and quick procedure for incorporation.

What are the networking opportunities for entrepreneurs in Oman?

What are the prospects for economic growth in Oman?